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Perishable Poetics: Manifesting Emotion through Contemporary Floral Design

Jenny Thomasson

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In an invitation to expand and liberate your creative voice in floral design, Jenny Thomasson (AIFD, PFCI, EMC) generously unfolds her artistic process that has made her a rising star in the industry through 40+ beautifully shot compositions. The delicacy, intensity, and cyclical temporality of flowers mirror our deepest emotions—making them a potent source of inspiration and innovation. In over 200 lustrous color photos, Thomasson shares how she uses emotion to push the boundaries of contemporary floral design. Infused with hand-drawn conceptual sketches and notes, and incorporating a wide breadth of techniques, forms, and materials, this warmly personal guide offers an intimate insight into the evolution of a professional floral arrangement. Perishable Poetics is a beautifully photographed artwork as well as a radiant, invaluable creative resource for those who work in, are inspired by, or are finding their voice in floral design.

Size: 11" x 8 1/2" x 5/8" | 252 color and b/w images | 204 pp
ISBN13: 9780764359866

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Jenny Thomasson (AIFD, PFCI, EMC) has a passion for pushing the boundaries of American floristry and promoting the art form in a fresh way. The founder of award-winning Stems Florist in St. Louis, she speaks and teaches nationwide.

In addition to running Stems, she is a PFCI board member, teaches workshops at the DRD School of Floristry, participates in EMC’s mentor program, and is an education specialist for Teleflora.

Her past accomplishments include presenting at the AIFD National Symposium (2015, 2018), representing North America at Fleuramour in Belgium (2016, 2018), joining the AIFD team at the Philadelphia Flower Show (2016, 2017), and being a member of the decorating team for the White House.